Compare GEO Tools: Cited vs Profound, Searchable, Semrush & More
Cited (citedintel.com) is built around one question: when buyers ask AI what to buy, does the answer include you? Six agents run the full workflow behind that answer:
- Prompt Intelligence: a buyer-intent prompt set built from your ICP, spanning every funnel stage, with your own prompts tracked alongside
- Diagnosis: why engines favor competitors, whether the cause is content, off-site or technical, shown in the stored answers and citations
- GEO Content: the fix drafted and ready for your edit, grounded in the evidence competitors win on
- Competitive Intelligence: your whole category benchmarked, threats flagged the week they happen
- Reporting: share of voice, sentiment and endorsement, re-measured after every fix
That turns AI visibility into an outcome you can steer: pipeline for a B2B team, demand and brand preference for a D2C brand. If you're weighing AI SEO tools or generative engine optimization platforms, this page lays out what each one returns for the money.
Last updated: August 2026
Head-to-head comparisons
One page per tool, each with pricing, engines, output and a clear “when to pick them” call.
Cited (citedintel.com) vs Searchable
Searchable tells you how visible you are; Cited monitors, diagnoses, fixes and re-measures until AI recommends you.
Read the comparisonCited (citedintel.com) vs Semrush
Semrush counts your AI mentions inside an SEO suite; Cited monitors, diagnoses, fixes and re-measures until AI recommends you.
Read the comparisonCited (citedintel.com) vs AthenaHQ
Athena monitors what AI says about you; Cited monitors, diagnoses, executes the fix and re-measures until the answer changes.
Read the comparisonCited (citedintel.com) vs Profound
Profound measures your AI presence and reports it; Cited moves it: diagnose, fix, re-measure, self-serve from day one.
Read the comparisonCited (citedintel.com) vs Peec AI
Peec tells you the score moved; Cited shows why, ships the fix and re-measures the trend.
Read the comparisonCited (citedintel.com) vs Otterly
Otterly watches the pages you have; Cited wins the conversations your pages aren't in yet.
Read the comparisonScore → Fix
Every gap ships with a generated draft grounded in the competitive evidence, not a task list
10+ engines
ChatGPT, Perplexity, Claude and Gemini, the frontier engines with the deepest B2B research usage, audited against your real competitors. Google AI Overviews, Google AI Mode, Grok, Kimi, GLM, NVIDIA Nemotron or any other engine added with Enterprise
1 click
A boardroom-ready Executive Brand Report, plus on-demand Competitive Snapshots on any company
| Cited | Otterly | Peec AI | Profound | |
|---|---|---|---|---|
| Entry price | $0 free forever, no credit card. $95/mo Starter, $375/mo Pro. Enterprise for brands, White Label for agencies | $29/mo (Lite) and $489/mo (Premium) | $95/mo and $245/mo | $99/mo and $399/mo |
| Free forever tier | Yes. Two full audits before paying anything | No (trial only) | No (7-day trial only) | No (trial on some tiers only, sales-led) |
| “What happens when AI gets my brand wrong?” | Caught in every audit: the answer and its citations stored, the fix drafted, engines re-checked until the claim is gone | Not a focus; score and citation tracking | Sentiment may show a dip; no correction workflow | Brand-framing analytics; acting on it is downstream |
| Which AI engines does it cover? | ChatGPT + Perplexity from Free, Claude on Pro. 10+ engines on Enterprise, including Google AI Overviews and AI Mode | Multiple engines, varies by tier | Multiple engines, varies by tier | Multiple engines, enterprise-led |
| Projects on the top self-serve tier | 2 on Pro | Tier-based limits | 2 on Pro | Per-brand pricing |
| Core output | Know why AI skips you, get the missing page written for you, hear the moment anything changes | Visibility score + citations + audit briefs on existing pages | Visibility, position, and sentiment tracking, no generated assets | Visibility index + brand-framing analytics |
| “Does it understand a B2B buying committee, or just my brand name?” | Yes. Prompts framed per persona and journey stage for B2B SaaS, B2B2C and D2C, with PMM-ready outputs | Generic brand monitoring, strongest for SEO teams and solopreneurs; no buyer-journey or persona model | Built for mid-market marketing teams and agencies; brand-level tracking, persona depth reserved for the enterprise tier | Real enterprise depth, but sales-led and priced for it; persona-based tracking sits behind enterprise plans |
| Generates the missing asset from scratch | Yes. The fix arrives written, not as advice | No, briefs/optimizes pages you already have | No | No (higher tiers add content workflows) |
| Proactive competitive threat alerts | Yes (Pro). Know the same week a competitor overtakes you | No | No | No |
| On-demand check of a specific competitor mid-deal | Yes. Snapshot any competitor before the next call | No | No | No |
| “Am I actually losing to a competitor, or just guessing?” | See the exact evidence AI cites, not a number you have to trust | A score, no explanation | A score, no explanation | A score, no explanation |
| “Which gap actually costs us deals?” | Gaps ranked by the buying conversations they cost you | No prioritization | No prioritization | No prioritization |
| “Are we behind the whole category, or just the 2 competitors I already know about?” | Benchmarked against every company Cited has audited in your category | Only the competitors you name | Only the competitors you name | Only the competitors you name |
| “Is this just us, or is everyone seeing this?” | Real cross-customer category data, not a vanity number | No cross-customer category intelligence | No cross-customer category intelligence | No cross-customer category intelligence |
| “Is anything actually getting fixed?” | Every gap lands in one ranked list; every published fix is re-checked by newer audits | No gap-tracking workflow | No gap-tracking workflow (unlimited viewer seats, but nothing tracked to done) | No gap-tracking workflow |
| “Can I trust this number, or is it based on nothing?” | Benchmarks measured against your real category; Cited says “not enough data yet” when that's the truth | A score with no confidence indicator | A score with no confidence indicator | A score with no confidence indicator |
| “Can I walk into Monday's leadership meeting with this?” | Yes. One-click Executive Brand Report (PDF): SOV, gaps, trend | Dashboard views and CSV exports | Dashboard views; no boardroom deliverable | Enterprise reporting on higher tiers |
| “Will I outgrow this the moment my team grows?” | The same product from a team of one to a full team. Enterprise adds multi-market and web-search prompt tracking | Budget tiers scale, workflow doesn't | Built for mid-market, awkward at either extreme | Sales-assisted enterprise motion; entry tier is a limited pilot |
Cited is built to own one thing: the buying conversations AI has about brands, B2B SaaS, B2B2C and D2C. The trackers in this table monitor every kind of brand a little; Cited tracks, diagnoses and fixes how AI recommends you, deeply. Pro includes at no extra charge what the others reserve for enterprise tiers or don't offer at all: asset generation from scratch, proactive Competitive Threat Alerts, a zero-effort Business Impact Report delivered on your cadence, a Segment Leadership View, and on-demand Competitive Snapshot checks on any named competitor. And your prompt set isn't a fixed list you configure once: Cited generates it from your ICP and lets you evolve it as your market moves. It owns the fix, not just the score.
Which AI engines each tool covers
Otterly and Peec track 4 to 7 AI engines, some as paid add-ons. Cited covers 10+: ChatGPT, Perplexity, Claude and Gemini, the frontier engines with the deepest B2B research usage, plus Google AI Overviews, Google AI Mode, Grok, Kimi, GLM, NVIDIA Nemotron or any other engine on Enterprise. Google's two AI surfaces are tracked as separate engines because they cite different sources for the same query. Cited pairs engine coverage with depth: diagnosis, the generated fix, and the category benchmark, on the engines that matter most for B2B software buying.
In one sentence
- “Otterly tracks visibility and briefs you on pages you already have, Cited drafts the page that doesn't exist yet, ready for your edit.”
- “Peec gives you a clean score across models, Cited tells you why, then fixes it.”
- “Profound is enterprise reporting with an enterprise sales process, Cited is the same caliber of intelligence, self-serve from day one.”
- “Cited is the only one that tells you why AI skips you, writes the missing page, and turns every gap into a tracked win for your team.”
Your buyers already asked AI. Reach them before your competitors
Win category conversations with GEO optimized Brand Visibility