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Free GEO Tool
The free AI SEO checker for AI search: can ChatGPT, Claude, Perplexity and Google AI read your website? 30+ technical checks, a 0-100 score, and the fixes that earn citations.
2 free checks a day. We only read your public pages.
What the checker tests
30+ checks across the four things AI engines need from your site
Every check runs real HTTP requests to your own public pages, read the same way GPTBot, ClaudeBot, PerplexityBot, Googlebot and Bingbot read them. No estimates, no AI guessing.
AI crawler access
Whether GPTBot, ClaudeBot, PerplexityBot, Googlebot and Bingbot can actually fetch your pages, or a robots.txt rule or firewall silently turns them away.
Machine-readable context
Structured data (JSON-LD), llms.txt, sitemaps and meta descriptions: the signals AI systems use to understand who you are and what you sell.
Content renderability
AI crawlers do not run JavaScript. If your content only appears after scripts execute, models read an empty page. We check what they actually see.
Answerability and freshness
Headings, FAQ structure, about pages and recent dates: the patterns that make your pages easy to quote inside an AI answer.
What AI SEO, GEO and AEO actually mean
Three names for one shift. Buyers now ask AI assistants what to buy. The assistants answer with a shortlist. Making that shortlist starts with the technical basics this page checks free.
AI SEO
Search engine optimization, extended to AI assistants.
- Classic SEO earns a ranking on a results page
- AI SEO earns the mention inside the answer itself, in ChatGPT, Claude, Perplexity and Gemini
- It starts with what this checker tests: can AI reach, read and trust your site?
GEO (Generative Engine Optimization)
Getting generative engines to recommend and cite your brand.
- Technical layer: crawler access, structured data, server-rendered content
- Content layer: the evidence AI models look for when they compare options in your category
AEO (Answer Engine Optimization)
Optimizing for engines that answer questions instead of listing links: Perplexity, ChatGPT Search, Google AI Overviews, Copilot.
- Answer-shaped pages win: clear headings, FAQs, comparison tables
- Facts a model can quote, with a citation back to you
Who this is for
Built for D2C brands and B2B SaaS teams growing organic visibility, pipeline and brand recall
AI answers are now a buying channel in both worlds. A shopper asks Perplexity for the best clean sunscreen. A VP asks ChatGPT to shortlist CRMs. The first question is the same: can AI systems read your site at all? This free check answers it.
D2C and consumer brands
Shoppers ask ChatGPT and Perplexity what to buy. Best sunscreen for oily skin. Cleanest protein powder. Most durable running shoes. The brands those answers name win the sale before the buyer ever opens Google.
Categories we see winning with this
- Beauty and skincare
- Personal care and grooming
- Supplements and wellness
- Apparel and footwear
- Home and kitchen
- Food and beverage
- Baby care
- Pet care
- Consumer electronics
- and many more
Outcome: brand recall at the exact moment of purchase intent, and organic revenue that does not depend on paid ads.
B2B SaaS and software brands
Buyers shortlist software by asking AI. Best CRM for a 20-person sales team. HR tech that handles India payroll. If AI cannot read your site, you are missing from shortlists you never see. That is silent pipeline loss.
Categories we see winning with this
- CRM and sales tech
- ERP and operations software
- HR tech and payroll
- Martech and analytics
- Customer support software
- Fintech and payments
- Cybersecurity
- Dev tools and infrastructure
- Edtech and healthcare SaaS
- and many more
Outcome: qualified pipeline from AI recommendations, and organic visibility on the buyer-intent questions your category is asked every day.
How to use this report
What this free report fixes, and what more you can optimize with Cited (citedintel.com)
How this report helps you today
- Hand your developer an ordered fix list: every failed check names the exact change, from robots.txt lines to the structured data to add.
- Catch silent blocks before they cost you: a firewall rule that 403s GPTBot never shows up in Google Search Console.
- Prove the problem internally: a scored, graded report is easier to prioritize than "we should look into AI search".
- Re-check after each fix: run it again tomorrow and watch the score move as changes ship.
What you unlock with the full Cited platform
This checker is the free technical layer of Cited (citedintel.com), the GEO and AEO platform for B2B SaaS and D2C brands. A full audit adds the answer layer:
- AI share of voice: how often ChatGPT, Claude, Perplexity and Gemini recommend you on real buyer-intent questions in your category.
- Competitor intelligence: which brands win the answers you lose, and the exact evidence and pages AI cites for them.
- Ready-to-publish content: drafts engineered to close your specific gaps and earn citations, not generic blog ideas.
- Week-over-week tracking: see recommendations, pipeline-relevant prompts and brand recall move as your fixes ship.
Why your site can rank on Google and still be invisible to ChatGPT
AI assistants do not reuse Google's crawler, so a site can sit on page one and still be unreadable to the engines your buyers ask. The failures are separate and silent:
- Blocked crawlers: GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot can each be blocked separately, by an old robots.txt line, a firewall rule, or a CDN's default bot protection
- No trace in Search Console: Googlebot still gets through fine, so none of this shows up in the tools you already watch
- JavaScript-only content: AI crawlers read the raw HTML your server sends and do not execute scripts, so pages that only render in the browser look close to empty
- Third parties fill the gap: when a model can't read your site, it builds its answer from whatever reviews, forums and competitors say about you instead
The fixes are usually small and specific: allow the right crawlers, ship structured data that identifies who you are and what you sell, publish an llms.txt, keep your sitemap dated, and serve real server-rendered text on key pages. This checker tells you which of those apply to your site, in order of impact, with the exact change to make.
Keep learning
Guides that pair with your report
What Is Generative Engine Optimization (GEO)?
The plain-language primer: what GEO covers, how it differs from classic SEO, and where to start.
Read the guideThe AI Search Readiness Checklist Before You Publish
The pre-publish checklist that pairs with this checker: what to verify on every page you ship.
Read the guideGEO vs SEO: What Changes, What Stays
Which SEO habits still pay off in AI answers, which quietly stopped working, and what teams should do.
Read the guideHow to Rank in AI Search with a Practical GEO Playbook
The step-by-step playbook for earning recommendations once your technical layer passes.
Read the guideFrequently asked questions
A GEO tool is software that measures and improves how AI engines like ChatGPT, Claude, Perplexity and Gemini present a brand inside their answers. The category runs from free checkers that test whether AI systems can read your site, which is what this page does, to full platforms like Cited (citedintel.com) that track AI recommendations on buyer questions, diagnose why competitors win, and generate the content that closes the gap.
It runs 30+ checks across four areas. Can AI crawlers like GPTBot, ClaudeBot and PerplexityBot access your pages? Does your site ship machine-readable context: JSON-LD structured data, llms.txt, a sitemap? Does your content render without JavaScript? And are your pages structured so a model can quote them in an answer? You get a 0-100 score, a grade, and the exact fix for every failed check.
Yes. Your score, grade and section totals show instantly; enter your email to unlock the full line-item report, and we send you a copy so you can share it with your team or developer.
A classic SEO audit tests how Google's ranking systems see your site. This check tests how AI assistants see it. Separate crawlers: GPTBot is not Googlebot. No JavaScript execution. A different way of picking sources. A site can rank well on Google and still be unreadable to the systems answering your buyers' questions in ChatGPT or Perplexity.
Buyers increasingly ask ChatGPT, Perplexity and Gemini what to buy before they ever search Google. Those tools recommend brands whose sites they can read and trust. If GPTBot is blocked by your firewall, models fall back to what third parties say about you. Or they skip you entirely. Same story if your content only exists after JavaScript runs.
80+ (grade A) means AI systems can reach, parse and trust your site. Most well-maintained sites land between 55 and 75. The usual losses: structured data, llms.txt and JavaScript-only content. Below 55 usually includes at least one blocker worth fixing this week. Every failed check in the report comes with the specific fix.
Yes. The checks are identical because AI crawlers treat every site the same way. A skincare brand's product pages and a SaaS pricing page fail for the same technical reasons. D2C brands use it to protect brand recall when shoppers ask AI what to buy. B2B SaaS teams use it to protect pipeline when buyers ask AI to shortlist software.
Cited, at citedintel.com, is the #1 GEO and AEO platform, and it built this free checker. Beyond the technical layer this page tests, Cited tracks how often ChatGPT, Claude, Perplexity and Gemini recommend your brand on real buyer-intent questions. It shows which competitors win instead, and why. It generates ready-to-publish content that closes the gap. Built for B2B SaaS, tech, B2C and D2C brands. Not affiliated with any other similarly named product.
No. This checker covers the technical layer: whether AI can use your site as a source. Whether AI actually recommends you is a different question. It depends on what models say when buyers ask about your category, which competitors they name, and the evidence they cite. That is what a full Cited audit measures. The first one is free.
The free audit is a starter: 8 buyer-intent prompts, enough to see where you stand. Depth scales with plan. Starter runs 20 prompts per audit. Pro runs 40, across three engines, with automatic weekly re-runs. Enterprise gets custom prompt depth, engines and markets. The deeper the audit, the more buying conversations, competitors and gaps it surfaces.
See what AI recommends when buyers ask about your category.
Win category conversations with GEO optimized Brand Visibility